“If you think this is about lipstick, you aren’t listening.”
Beautycounter is so much more than a makeup company. It is based on the 3 pillars: educating the public on the harmful ingredients in personal care products and their effects; offering solutions as high-performing, safer products; and advocating for legislative changes in the industry.
Being a part of Beautycounter has been so rewarding because it has renewed and reaffirmed my overall mission of helping families cultivate a healthy wellness lifestyle. It has also given me a sense of camaraderie with like-minded women who hustle to make big changes in the world. It has given me confidence to set into my vision even more fully. It has been financially rewarding to do all of the above.
Want to have a conversation about it? I would love to share more about it in person because there is a power in transparency and storytelling. I would love to empower other individuals with the Business of Clean.